Africa is a fertile ground for farming and fishery, but growers and food suppliers from across the world eye ample business opportunities on the continent. With a fast growing middle class, the growing economic integration of African countries, and the urgent need to overcome pressing food shortages, comes increased business opportunities for international food and beverage suppliers.
The fast growing population of Africa will lead to fundamental changes in demnd for F&B. Changing lifestyles, eating habits, and increased health awareness, are fuelling the demand for alternative diets and healthy nutrition across all age groups and social levels.
Africa’s food market could be worth USD 1 trillion by 2030 (Africa Agriculture Status Report), meaning the market has the potential to triple within 10 years.